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URL:  http://boards.fool.com/why-wouldnt-ford-consider-a-longer-warranty-to-16547202.aspx

Subject:  Re: Why no warranty war? Date:  1/25/2002  8:41 AM
Author:  jvancil Number:  7389 of 18220

Why wouldn't Ford consider a longer warranty to counter GM price wars?
It seems to me like a good way to stand behind your product, increase resale value of your vehicles and since the negative effects of longer term warrantys wouldn't actually be realized for 3 years, it would mean