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Stocks F / Ford Motor Company

URL:  http://boards.fool.com/ive-thought-that-a-small-pick-up-based-off-the-30542941.aspx

Subject:  Re: Small Pickup Revisited Date:  2/14/2013  5:13 PM
Author:  RHinCT Number:  17422 of 18092

I've thought that a small pick-up based off the Focus could be a viable approach for folks wanting a pick-up with relatively low capacity.

I wonder how big the market is for pickup trucks that let you carry stuff but which lack the macho image that seems to be such a big part of the market. Have you seen a breakdown of demand that splits out using them for tasks that need a pickup vs just being big and masculine?
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