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URL:  http://boards.fool.com/political-focus-groups-spend-a-lot-of-time-30618698.aspx

Subject:  Re: Why do we hate certain words? Date:  4/2/2013  1:34 PM
Author:  wadigo Number:  48715 of 56736

Political Focus Groups spend a lot of time figuring out how to give bad news in a flowery way. Or on the flip, demonize the good because it is an opponent.
ie.
global warming - (saying it is like kissing yourself) who wouldn't want to follow that?
quantitative easing - warm and fuzzy, like easing your belt after a big meal.
teabaggers
birthers
aginers
the list goes on ad-invinitum
Hate your opponent, love your own. Ignore the substance of subject. Just follow the words flow. (ever notice how obama almost sings his speeches? - tune out the words and listen to the word flow)
What a world, eh?
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