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URL:  http://boards.fool.com/for-findingif-a-company-interest-me-i-go-to-31179803.aspx

Subject:  Re: OT: dollar general for income Date:  3/24/2014  12:57 PM
Author:  blacktreechaser Number:  35232 of 35576

For finding...if a company interest me, I go to Etrade, use the Research tab for that company, and then the Options tab to see if options are available. If yes, then I just do a quick calculation to determine a very rough yield estimate.

For deciding.....Ten years ago or so, I'd look for about a 15% annualized return if the price of the stock stayed the same. The return would be from the option premium I receive, and dividends.
Now its