http://dealbook.nytimes.com/2012/07/24/ancestry-com-is-said-...The company has not been public very long, but investors are concerned about low growth rate.You would think it could be managed like Whole Foods, with lots of growth potential, but it requires a disciplined, measured approach to make it profitable. New sites and new databases take a while to attract enough subscribers to be profitable. Still there are mountains of data out there that are not yet on line. Users are willing to pay modest fees for convenient access.
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