And they add insult to injury by pricing a soft drink to that of a good wine well.... it's a strange business model. very little profit from tickets, most ticket money goes to studio (i used to know the numbers)the massive mark-up on drinks and popcorn is all theater profitand put something on popcorn described as ‘butter-like substance colored butter-like yellow guaranteed to stay liquid to below average room temperature’. Frankly, I think it’s 10w-30 dyed.sounds right ...dyed with something that could cause cancer in carpet (why many movie theatres no long carpeted)what seems ODD to me -- go to the Safeway around here and one of the popular choices for microwave popcorn is "theater butter flavored"=
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