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In this challenge, folks are asked to create slogans for things.....you know, those little cues that we are supposed to associate with various brands, like;

"AOL, so easy to use, no wonder it's number 1"

....to which MSN responds with:

"MSN; more useful every day".

Now, in this challenge you are to come up with slogans that tell it like it really is.

I start by resisting the "low hanging fruit" offered by AOL and MSN and choose instead.........the D.C. Metro!

The slogan is:

"Metro; we regret the inconvenience and we thank you for your patience"



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