Business wire reports today that Ebay is close 2ndin terms of online purchasers after Amazon. They report that 16.1% of internet users boughtfrom Amazon, 15.8% from Ebay and 4.9% from Yahoo.Here is the summary: Beating Projections of Decline, Online Consumer Spending Rises 18 Percent to $8.28 Billion Survey of Nearly 100,000 Online Users Also Reveals Amazon Retains Strongest Online BrandU.S. consumers spent an estimated $8.28 billion online in the second quarter of 2000, up from $7.04 billion in thefirst quarter, according to preliminary findings by Harris Interactive (NASDAQ: HPOL, (a)(c), a leadingInternet-based market research firm, and U.S. Bancorp Piper Jaffray, a leader in growth-company investmentresearch and investment banking.This surge was led by nearly 20 percent quarterly growth in the Travel Services sector and a 13 percentincrease in online Auctions. Both in terms of awareness among Internet users and share of online purchasers,Amazon.com has the strongest e-Commerce brand, followed closely by eBay. The survey, part of the HarrisInteractive e.commercePulse(SM) study, was conducted online with 97,633 adult online users in April, May andJune.
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