Message Font: Serif | Sans-Serif
No. of Recommendations: 0

GM's Malibu Stacy Moment
By Seth Jayson (TMF Bent)
April 12, 2005

Anyone remember the episode of The Simpsons where the makers of Malibu Stacy spend an entire night coming up with a way to save the doll from the threat of Lisa Lionheart? The solution? The same old Malibu Stacy -- with the addition of a hat.

Malibu Stacy, meet GM (NYSE: GM) and its new name-badge plan. Yes, you heard me right. One of GM's efforts to shore up its shaky finances is a renewed effort on branding.

"The GM name speaks to people," says Mark LaNeve, GM North America vice president.

You bet it does, Mark. But what does it say? ...
Print the post  


What was Your Dumbest Investment?
Share it with us -- and learn from others' stories of flubs.
When Life Gives You Lemons
We all have had hardships and made poor decisions. The important thing is how we respond and grow. Read the story of a Fool who started from nothing, and looks to gain everything.
Contact Us
Contact Customer Service and other Fool departments here.
Work for Fools?
Winner of the Washingtonian great places to work, and Glassdoor #1 Company to Work For 2015! Have access to all of TMF's online and email products for FREE, and be paid for your contributions to TMF! Click the link and start your Fool career.