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Author: SocialRespInvest Mission Olympia 2 Add to my Favorite Fools Ignore this person (you won't see their posts anymore) Number: of 711  
Subject: Green Campaign Date: 1/13/2011 7:57 AM
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I have just received an email from Green America, copied below. Note that the disposable KFC chicken baskets are made from trees, not harvested under Forest Stewardship Council (FSC) guidelines. It is way beyond time for a company to have researched and identified alternatives to this, and indicates to me a lack of concern for the environment-- not the kind of company I want to invest in or buy from. However, I've already invested in them based on Foolish advice, and so will write to them, as an investor, supporting this campaign.
I am posting here to encourage others who find it unacceptable that forests are being cut down to make disposable chicken baskets to do the same.

Here is the email:
"Green America has joined with a coalition of nonprofit organizations led by the Dogwood Alliance to push Yum! Brands (the fast-food conglomerate behind KFC) to produce their paper chicken buckets more responsibly. Right now, they're made from virgin fiber, contributing to the deforestation of southern hardwood forests. We're asking them to switch to recycled or FSC-certified paper. Please add your voice to this campaign, and help protect forests."

And here is information from the Dogwood Alliance's website, indicating that YUM! may finally be moving in the right direction, and so our letters (and discussions when Fool analysts talk to them?) can encourage YUM! to do this seriously:

"While CEO David Novak promises to make their packaging more environmentally friendly, unfortunately, they are still buying their paper packaging from special Southern forests, and other endangered forests around the world. The report also announces the arrival of their new Chief Sustainability Officer Roger McClendon. Although we have not heard from him yet, we hope we can welcome him to his important new position and speak with him about the steps the company can take to protect Southern Forests.

Yum! Brands is huge. When it comes to their paper packaging decisions they are contributing to large scale clearcutting and conversion of natural forests to sterile pine plantations which has disastrous impacts on the biodiversity of Southern forests and communities. "
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