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Author: JivinJeff Big red star, 1000 posts Old School Fool Add to my Favorite Fools Ignore this person (you won't see their posts anymore) Number: of 3385  
Subject: Grocery Store Wars Date: 2/13/2006 12:02 AM
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A really funny video promoting the Organic Trade Association. This should be pretty viral with the target market. A great buzz marketing campaign, to which Whole Foods should benefit.

http://www.storewars.org/flash/index.html

By the way, I visited our local Whole Foods (Arabella Station) in New Orleans. It reopened post-Katrina about a week ago, and has been featuring over-flow crowds ever since. A nice gentleman in the wine section was more than willing to help with my selection. I believe he was a transplant from the Austin, Texas area and previously worked at the flagship store there.

The staff is extremely friendly; it's certainly boosted the morale in this town. Until now, everyone had to suffer with poor supermarket choices (Winn Dixie and Sav-a-center both are horrid) and most restaurants still close early and are still having trouble finding cooks and waitstaff.

It's wonderful to have a selection of premium products to either cook at home, or the prepared foods and sandwich bar, which I frequent a few times a week.

Jeff
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