Message Font: Serif | Sans-Serif
UnThreaded | Threaded | Whole Thread (2) | Ignore Thread Prev | Next
Author: zauberstefan Two stars, 250 posts Old School Fool Add to my Favorite Fools Ignore this person (you won't see their posts anymore) Number: of 192  
Subject: hesitating... Date: 9/20/2004 11:44 AM
Post New | Post Reply | Reply Later | Create Poll Report this Post | Recommend it!
Recommendations: 0
At the moment I am looking into Kellogg, because I think it could be a good long term investment. I like strong brands and Kellog seems to be everywhere, also here on the Greek island where I live. I also like the recent progresses they are making, but I am still hesitating.

The difference between ROA and ROE is huge (8.53% vs. 62.17%). As I understand it, this means the current success is largely fueld by debts. On the other hand during the last 2 years ROA was increasing, whilst ROE is decreasing. Although a decreasing ROE is not exactly good, this also may be a sign that the steady reduction of debts is taking effect. There is a clear trend of decreasing debts versus increasing free cash flow. But Debt/Equity-Ratio is 2.895, so there is still a long way to go to reduce debts seriously.

Any other thoughts?

Post New | Post Reply | Reply Later | Create Poll Report this Post | Recommend it!
Print the post  
UnThreaded | Threaded | Whole Thread (2) | Ignore Thread Prev | Next


Foolanthropy 2014!
By working with young, first-time moms, Nurse-Family Partnership is able to truly change lives – for generations to come.
When Life Gives You Lemons
We all have had hardships and made poor decisions. The important thing is how we respond and grow. Read the story of a Fool who started from nothing, and looks to gain everything.
Post of the Day:
Saul's Investing Discussions

A Board that Makes You Think
What was Your Dumbest Investment?
Share it with us -- and learn from others' stories of flubs.
Community Home
Speak Your Mind, Start Your Blog, Rate Your Stocks

Community Team Fools - who are those TMF's?
Contact Us
Contact Customer Service and other Fool departments here.
Work for Fools?
Winner of the Washingtonian great places to work, and glassdoor #1 Company to Work For 2015! Have access to all of TMF's online and email products for FREE, and be paid for your contributions to TMF! Click the link and start your Fool career.