Hi Randy,Thanks for chiming in. I am not in a rush to sell it. I sold some at 11 and have been patiently holding my balance. I still like this company and the product...I thought you'd like how they account for the supermarket business. You've mentioned that quite a few times before, which is why I quoted it. I haven't seen any new products myself, but am very interested in what you see, now. I'm still waiting to see the fozen kefir, and it looks like it's selling decently. I think they said $700k in sales?Maybe I interpreted the milk price comment wrong. Here it is:Gross profit for the third quarter of 2012 increased 18% to $7.5 million, compared to $6.3 million in the third quarter of the prior year. The Company's gross profit margin was 33% in the third quarter, which was approximately the same in the third quarter of 2011. This was primarily attributable to a 20% decrease in the cost of conventional milk, the Company's largest raw material, partially offset by a 10% increase in the cost of organic milk.So gross profit went up significantly, but margins remained the same. Maybe that was supposed to say "20% increase"? But if they had a quarter like this, with milk prices on the rise, I'm really intrigued as to what's changed. They've been living and dying on raw milk costs all this time. Howard
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