I wouldn't be surprised if you actually did order from them before, but perhaps it was 10 years ago so you can't remember...

OTOT, the introductory offer that they sent you, was it a regular old insert in the Sunday paper, or was it addressed to you in your name? If the latter case is true, then I would ponder the ethical question vis a vis Checks Unlimited. Can you say bait and switch?

nparsn