I'll second Haywool's comments. For most of us, a discount broker is the best choice. Their costs are low. But that does imply that you will do most things on line and pick your own stocks.Most of them do a good job. Most of us would decide which services you plan to use and then look for the lowest costs for those services. In addition some have local offices in some cities. Some offer better websites. Or more research. Decide what fits your needs.There are also full service brokers out there, where you will get a personal broker to help with your choices. They usually pay for this with higher commissions and recommending investments with higher fees.
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