I'm going to stick my neck out here and make a prediction i.e. this stock is going to perform poorly for HG and will be dumped before 12 months are up. I have been in the real estate business (admittedly in New Zealand but the principles are similar) and by far, homeowners do business with realtors they now and trust. The system as I understand it with Housevalues has as first point of contact a cold and impersonal internet experience. It's doomed to failure. I am guessing that the business is generating a decent cash flow from attracting new people in the industry who have not built up a large and reliable contact base and are desperate to generate leads. They will either see the light and pull out of Housevalues or exit the industry as their efforts in turning these contacts into listings keep failing. I'm a big fan of Hidden Gems and at present have taken positions in 6 of their recommendations, overall doing well. Not with this one though.
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