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Is This the Renter to Own?
By Stephen D. Simpson, CFA
April 28, 2005

Here's the thing about David and Goliath stories -- 99 times out of 100, the Goliath smacks around the David, which is why it's a big story when David wins. In the rent-to-own business, though, David, a.k.a. Aaron Rents (NYSE: RNT), is more than holding its own.

While rival Rent-A-Center (Nasdaq: RCII) posted another lackluster quarter earlier in the week, Aaron Rents answered back on Wednesday with a solid report.

Consolidated first-quarter revenue was up 15% to just over $279 million, and earnings climbed 44% from the year-ago period. As those numbers would suggest, the company once again posted a solid improvement in its margins...
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