http://www.zdnet.com/zdnn/stories/news/0,4586,2229197,00.htmlWhat's everyone's take on this?
This is one of the reasons I decided to jump on this stock. Neilson is the standard for rating how television shows do and the show live and die by their ratings. If this becomes anything similar on the internet, this stock should explode. Look at how much advertising there is on web pages. Advertising is the backbone that drives Neilson. Good luck Fools. Rick
Advertising is the backbone that drives Nielsen. As we know, it is the backbone that drives any content provider (television, radio, magazine, or Internet). The television industry spends almost 43 billion a year on adverstising. The Internet industry is no where close to that number.....yet. The convergence of television, PCs, and the Internet is near. There has to be some glue that holds it all together. The glue will be the Nielsen Ratings. Pay attention to this one. Cheers and Fool On GG
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