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It's not a given that this small pickup ever goes anywhere. Ford is simply saying they're looking at it. Toyota is not alone in moving up in size. The other small pickups have grown as well. If the increasing fuel costs drive demand for a small truck up substantially enough, or if there is some market research suggesting that it will then I think you'll see some substantive action. Normally, the first thing you see would be a concept vehicle that is shown to gauge reactions. We haven't even seen that yet.

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