No. of Recommendations: 3
So, that is how I use the BMW Method. The key is to tune-out all of the background noise and to trust your own abilities. I think that is the real lesson here.

BMW makes great points about the role "hype" plays in driving a stock's price. I have only been following individual stocks for a little more than one year and it is a lesson that I think that I am only beginning to appreciate.

We have another thread on the board about PFE's new inhaled insulin. It made big press in the mainstream media. Whatever else you want to say about the product and its earning potential for the company, I expect that this is not going to be the best week to buy PFE.

It reminds me of an article that WBuffetJr posted recently on the FC board about some 15 yr old kid who made about $800,00 by hyping penny stocks on the internet and subsequently got in trouble with the SEC. Here is the link to that interesting thread:

http://boards.fool.com/Message.asp?mid=23437318

and a link to the article

http://www.cs.brown.edu/people/rbb/risd/Lebed.html

It all makes me want to repeat the mantra: "Tune out the noise...TUNE OUT THE NOISE."

And, of course, thank BMW for the help.

S
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