There was a story going around - no idea if it's true or not - when they tried to sell the old Chevy Nova in Mexico, the car was a dud. Turns out that "no va" means "doesn't go" in Spanish, and most Mexicans thought it wise to avoid any car that advertizes its deficiencies.it's not true.http://www.snopes.com/business/misxlate/nova.asp
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