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In WSJ there is a great article on Grainger. They are very dedicated to selling by e-commerce. The only companies that currently sell more by e-commerce are Cisco, Dell, and IBM. I believe business to business e-commerce will be bigger than consumer. The PE on this company is only 21. If I had more guts I would load up on this, just like when I threw most my money at Apple in 1997 @ $14-$17 per share.
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