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"Whole Foods announced today that it plans to use a Colorado location of newly acquired Wild Oats Markets for a new experimental concept called "Whole Foods Market Express." The Baseline Road location near the University of Colorado will feature a "value-oriented product mix, grab-and-go offerings," the Austin, Texas-based company said. Whole Foods also said it will permanently lower prices at all 23 Wild Oats Market locations in the Rocky Mountain region "so that store pricing is consistent."

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