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Author: bottlecapman One star, 50 posts Add to my Favorite Fools Ignore this person (you won't see their posts anymore) Number: of 1173  
Subject: Re: Motions for Stockholders Meeting Date: 8/17/2001 4:22 PM
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You make some good points about some some ways Macr can save money. However, the way you convey your message doesn't make it very effective. The employee incentives were probably developed during the times of of 99-00 when making the workplace extremely friendly was necessary to attract talent. That's why the sabbaticals and vacations were most likely introduced. I agree some of those need to be looked over. However, all your good points are overshadow by your seemingly unresearch opinions about Macs and some of Macromedia's graphic software.

I am a PC man myself, but I've used Macs extensively as well. How would it look for Macromedia, one of the leading interactive media software firms, to stop producing software for the one computer whose almost sole focus is the media production. That's like suicide, in my opinion. I can't back this up, but I bet it's safe to say that Macromedia has a very small penetration in the PC market and a very high penetration on the Mac platform. Meaning, if you are a developer on a Mac, a macromedia product most like is on your computer. Not true for the PC.

As for the software debate. I will explain to you why Macromedia develops all the products it does. Macromedia is competing against Adobe in a tight race for domincance in the digital media market. When a user likes one product that a company makes, he most likely will buy another product from that company since the interface, interchangeability and learning curve will be better for him. If Macromedia doesn't provide a TOTAL SOLUTION, than all the Flash designer when they need to make graphics will use Photoshop. As they are using Photoshop, Adobe might come out with a comprable program to Flash. That user would most likely use the Adobe product since he already is using Photoshop. You need to provide your user with a total solution, and that is what Macr is trying to do with Flash, Fireworks, Freehand, ect. They have further this with the backend additions of Allaire.

Anyhow, there are definitely a number of ways to save money. I wish you luck with your efforts and if you have the time I would do a little more research on why they have made the business decision they have.


Good Luck,
BottleCapMan
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