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URL:  https://boards.fool.com/special-day-30542167.aspx

Subject:  Special Day Date:  2/14/2013  11:40 AM
Author:  LuckyDog2002 Number:  671547 of 884181

ORLANDO, Fla., Feb. 11, 2013 -- For those who find the requirement of sending cards, candy, or flowers to their significant other on Valentine's Day a bit stifling, a relatively new national holiday held the following day could be the answer. February 15 is National Singles Awareness Day (S.A.D.). And there's nothing sad about it. In fact, the day is a celebration of all the benefits of being single – like being in control of the remote, sleeping in, and taking a spontaneous trip to Vegas without "checking in" with anybody.



Smokey Bones has reached out to singles in each of its markets to encourage them to come in for the S.A.D. celebration. The restaurant company has also created a series of public service announcements to promote Singles Awareness Day. Each spot highlights what a single person can avoid, such as dealing with a screaming baby, a partner pretending to listen, or a "never hang up" phone conversation. View the spots at www.SmokeyBonesSADhappyhour.com.

Roger Drake , Senior Vice President of Marketing at Smokey Bones Bar & Fire Grill expects his restaurants to be full of singles on February 15. "After experiencing an onslaught of Valentine's Day messaging, it's time to celebrate the awesomeness of singlehood," said Drake. "The holiday gives us a great opportunity to showcase our new drink line up, too. We created a brand new drink menu that will be available starting the same week."
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