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But perhaps these 300 popular integrations with tech giants explains why DOCU has 70% of the market.....something that no one has yet explained.....if no moat were to exist.

First mover advantage? If it works why switch? I doubt any discount a competitor might offer is material in the client's budget.

Maybe this moat thing is as exaggerated as notices of Mark Twain's death or just misunderstood. A moat can be as simple as a brand name, the result of market "positioning." Just because there is a competing product out there does not mean defection in droves. Lack of Gorilla power reduces relative market share but 70% is what we can expect from Gorilla power. What are we missing?

Denny Schlesinger
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