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I would like to swap out an equal dollar value of APOL (Apollo Education" which has reduced revenue from 2013 to 2014 for an equal dollar amount of CRTO (Criteo) which has a 69% recent revenue growth history.

I already own some CRTO and am aware that it has an upward trend with a bumpy ride.
I am curious for any risk related reasosn to not make this arguable no brainer move in my portfolio.

Any advice.
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