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Every NFL game day CNS gets "free" advertising of sorts when their strips show up on NFL noses. Why not lever that coverage, as well as expand it into other sports? Maybe lower-cost non-star players can be used to tell America how great the strips are....NOT just for the game, but also at home ( nighttime, snoring, colds, etc.)

There is something powerful when the "regular" ( non-star ) players in lots of sports get a chance to tout something simple and effective. I can envision quite a long running campaign which features the " working class " of all the sports leagues talking about one thing that makes their life "RITE" in a small way.

I think this is an AWSOME idea. They get free stuff from NFL. They can get "fake" "average joe" athletes to emphisize that the strips make everything "RITE" in their life, in a funny sort of way.


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