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Hi Havenotime,

Growth potential and product introduction are the primary concerns.

Cash will probably never be a problem. The good thing about their primary product is that it is a repeat seller. You use it, you throw it away, you buy more. This means they will always be able to produce a regular cash flow stream from that product.

In the past, the company has had problems growing earnings. Many times earings were affected by high advertisement costs to push the nasal strip which produced higher sales and earnings in future years. Lately the advertisement has sorta taken care of themselves as many professional ball players now visibly use the strip on television during games which has really help sell the product to the younger generation. They have successfully introduced a few new products.

Their fiber product is a true break away from their nasal products, but will face a lot of competition. But the product is unique because its chewable and may be more desirable to consumers. They are going to introduce the New Breathe Right® Vapor Shot! Personal Vaporizer in the fall of this year. This may give us an idea how well their new products will be accepted by consumers.

Past products seem to be doing well

This was take from their website

The improved financial results were driven by domestic sales of Breathe Right Snore Relief™ throat spray and nasal strips, international new product introductions and growing sales of FiberChoice® chewable fiber tablets. Operating expenses for the quarter increased 13 percent compared to the prior year, as a result of investment in new product testing for future growth and expansion of successful advertising for FiberChoice tablets.



I am trying to learn more about their product release and the growth from the products. I will report back here when I have new information.


tom

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