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I completely agree that the satrad companies have done a poor job marketing their product.

I just gave the gift of Sirius to my brother for his birthday and he was shocked with the quality of the music. He has eclectic tastes in Jazz, Rock, as well as talk radio and he had no idea how deep and varying the choices were.

One interesting tidbit for the "iPod's and the like will kill satrad" crowd, is that people get bored of the static content in their collection and many folks want to hear something new - perhaps to figure out what to add to their collection. This is certainly the case with myself and my brother...

Anyhow, with the prices of equipment so cheap I think that XM and SIRI will do well this holiday season - heck, I suppose I can be counted as three subscribers (My brother, sister, and myself via enhanced online for an extra 3$/mo).

Long live XM and SIRI and may they better market in the future.

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