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I think the point that was being made was that a jump from 20% to 30% in PB sales could mean (in part) that sales of all other systems are below expectations, allowing the TiPB to make up a larger percent of the pie than would normally be the case.

Recipe for a killer Q2 2001


1) From Apple's Q2 2000 10-Q filing at take items marked (a) and (b):
Information regarding net sales by product is as follows (in millions):

4/1/00 3/27/99 4/1/00 3/27/99
Power Macintosh $ 686 $ 730 $1,380 $1,321
PowerBook (a) 252 146 464 403
iMac 540 358 1,335 932
iBook (b) 174 -- 525 --
Software, service, and other net sales 293 296 584 584
------ ------ ------ ------
Total net sales $1,945 $1,530 $4,288 $3,240
====== ====== ====== ======

2) From Cnet's recent article:
a) "Apple Computer bucked sluggish retail notebook sales in February, with sales up 31 percent year over year."
b) "In February, notebooks jumped to 30 percent of Mac sales...Titanium alone accounted for 16 percent of Apple computer sales."

3) Remember Fred Anderson's comments about Apple being profitable at 1.5 billion sales.

4) Calculator (may use Apple Menu)


- Take your calculator and press clear.

- Add the two figures for notebooks on the table (use 1.a, 1.b): 252+174=426

- Increase by 31% (as stated in 2.a): 426*1.31=558

- Extend this from 30% up to 100% (per 2.b): 558/.3=1860

- Let stand for 1 minute next to 1500 (see 3)

Serves .11¢ EPS*
*Serving amount may vary according to other costs and variables.

Note: some assumptions made. i.e. Data for 2001 only includes retail sales (excludes Apple Store) for the month of February (January seemed to be bad, March should be much better). This result extrapolates February's retail sales to the rest of the quarter and to the Apple Store.

Happy Foolin'

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