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No. of Recommendations: 12
I believe in the following attributes:

1) a $100-$200 billion market cap provides less-than-optimal capital appreciation simply due to the size. A large market cap company should provide a dividend of some type (msft, brk.a have their own rationale -- but investors deserve compensation from earnings - imo).

2) Quality management. (MSO, ENE's management teams are examples of people I don't want to associate with in my investments or in my personal life for that matter).

3) A company with an excellent balance sheet and cash flow flow statement: preferrably no debt, ROE of 15% over an extended period of time, stock buybacks, increasing dividends annually if earnings support the increase.

4) A business model that I can understand without reading a 50-page disertation on why the company won't be roadkill when a better mousetrap is invented.

5) A business model that can withstand difficult economic conditions and management owns a significant stake in the firm.

6) My goal is to hold a position for a significant amount of time -- trading when 1-5 conditions -- stated above -- change. I want to be able to go on a 2-week vacation without worrying about a Martha Stewart being indicted for insider trading, cash earnings being nonexistent a la ENE, or a SEC investigation is ongoing and the stock is currently halted!

I will try to post my thoughts on individual firms! I look forward to everyone's thoughts and inputs.
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