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Simon --

<<Buy, Sell, Hold, Market Outperform, Underperform etc. does anyone know the full list and the order they go in?>>

Here's probably more info than you were looking for:

Note that each brokerage/rater has its own set of ratings. Note also that we like to point out that these ratings are not too meaningful, usually. you'll very rarely see a "sell" rating. These ratings are often from investment banks/brokerages where there's a bit of a conflict of interest.

They may have done business with or wish to do business with the companies they're rating. So it's rarely in their interest to say bad things about the company.

We generally don't pay much attention to the formal rating for any company. Of much more interest, if you can get your hands on it, it the accompanying report and analysis on the company.


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