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Somebody bought a lot of Chryslers once upon a time, when it wasn't certain that they would be around long enough to honor the warranties.

I think the difference here is that Iacocca was on TV every night for more than a year, showing us the new K-car, and all of the magazines had stories on how much better it was than anything else available that year. Better than the Aspen/Volare, but also better, and more relevant, than the GM and Ford offerings of the time. When the loan guarantees were made, Chrysler's future was assured. Follow-up models like the category-defining minivans made sure of that.

This time around, we don't see any upcoming technology or manufacturing breakthroughs and there's nobody on TV looking us straight in the eye and putting their credibility on the line. There is no "face" to GM. There never has been. Even a lot of Car Guys don't know who even Bob Lutz is, or was. Certainly not more than one out of a thousand housewives could tell you who runs General Motors, and most of those gals live in Detroit.

A bankrupt GM will continue to build what has brought them to bankruptcy. We see an Avanti-like glimmer every now and then but it takes more than a single popular line of cars to feed an industrial giant like GM, or Studebaker.
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