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the purpose of a business needs to be servicing its customers first and rewarding its investors in the process, not rewarding its investors first and servicing its customers in the process...

I'm sorry but that is just idealistic mush. Our free enterprise system is based on the profit motive, not the "Serve your customers" motive.

Now HOPEFULLY many businesses would find that serving their customers as best they can in turn creates the most profit for them. But that isn't usually the case. If it were then Walmart would always have all the check-out lanes open.
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