Skip to main content
No. of Recommendations: 6
The tiered rewards system is little use to me since I can just get the straight percentage back on my other cards. Anyone got any idea why Discover still does things that way?

Discover Marketing Guy: We're losing business to the competition because they don't make people wait through a 0.25% tier before paying a real cash back. We need to change something.

Discover Executroid: We can't afford to give up the tiers. It costs too much. Find another way to be competitive.

Discover Marketing Guy: How about if we offer 5% back on a limited amout of stuff but pack it with lots of conditions so we don't actually have to pay 5% on very much? Things like, change what purchases get the 5% every quarter, and make people sign up to get the 5%. If they don't sign up, they still get the cheapo tiered rewards. And just for laughs, we can advertise a 5% back gas card, but put a $1200 purchase limit so that we start paying 0.25% back on gas midway through the card year for most people. People are lazy, and we'll suck them into using Discover at 0.25% back because they're chasing that 5%.

Discover Executroid: Good work! Have a bonus!

Patzer
Print the post  

Announcements

UGC Disclosure Notice Regarding Credit Card Posts
Community board discussions about credit cards are not provided or commissioned by banks who may have advertising relationships with The Motley Fool. Responses have not been reviewed, approved or otherwise endorsed by the bank advertiser. It is not the bank advertiser's responsibility to ensure all posts and/or questions are answered.
TMF Credit Center
The Motley Fool Credit Center arms you with real tools and simple messages, that will help you in every credit situation.
What was Your Dumbest Investment?
Share it with us -- and learn from others' stories of flubs.
When Life Gives You Lemons
We all have had hardships and made poor decisions. The important thing is how we respond and grow. Read the story of a Fool who started from nothing, and looks to gain everything.
Contact Us
Contact Customer Service and other Fool departments here.
Work for Fools?
Winner of the Washingtonian great places to work, and Glassdoor #1 Company to Work For 2015! Have access to all of TMF's online and email products for FREE, and be paid for your contributions to TMF! Click the link and start your Fool career.