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Hi Fellow Fools,

This just in:

During last night's Super Bowl, Netflix, Inc. (NASDAQ:NFLX) released a 30-second teaser trailer for the highly anticipated second season of its surprise summer hit Stranger Things. With an estimated average cost of $5 million dollars for a 30-second commercial, this was a big gamble for Netflix. Advertisers tend to bring their A game, but not everyone gets their money's worth. Consumer reactions can be hard to anticipate.

And the winner is...

It looks like Netflix strategy paid off. Based on data obtained from marketing technology company Amobee, Business Insider is reporting that the Stranger Things season 2 trailer created the most buzz of any Super Bowl commercial. The ad generated 307,000 tweets between 6:30 p.m. and 11:00 p.m. eastern time, which corresponds with the time the game aired. That was three times more tweets than the next company, and the total was more than the next three combined. Its success is being corroborated by Media Life Magazine, which is reporting that the trailer created 479.9 million social impressions, the most for of any ad.

Stranger Things 2 wasn't the only commercial to win...

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