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You'll have to be a bit less circumspect for those of us that aren't accountants so don't know what the accounting definition is.

Very well. The accounting definition is "intangible value of an asset over its book value"

- The emotional link to donated items, and therefore a mis-pricing of the value of the donated
items is where I was headed. I was putting a more diplomatic spin to the "getting rid of stuff
they don't want" angle. After all, the mis-pricing could occasionally work the other way e.g.
works of art purchased at Thrift stores that were actually a lot more valuable than the donor
ever imagined.
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